This football season, Carolina will offer Tar Heel fans an inside look at the intersection of academics and athletics. Tar Heel Tailgate Talks are special sessions led by Carolina faculty members whose research and scholarship reveal a deeper understanding of the world of sports.
Join fellow Tar Heels before home football games to learn more about topics ranging from the invention of commercial sports to the delights of Southern tailgating. Talks will take place in the Multipurpose Room at the Sonja Haynes Stone Center for Black Culture and History, beginning three hours before kickoff. (Note: Talks will not be held before games that kick off at noon.)
This season’s Tar Heel Tailgate Talk home opener features Deborah Stroman, the Director of Sport Entrepreneurship and Community Engagement at the Frank Hawkins Kenan Institute of Private Enterprise.
The Business of Sport: Opportunities for Relationships and Revenue with Deborah Stroman
September 12
Tar Heel Tailgate Talk • 3 to 4 p.m.
UNC vs. NC A&T Kick-off • 6 p.m.
With more than three decades of business, entrepreneurship, and athletic industry experience, Dr. Deborah Stroman is one of UNC-Chapel Hill’s leading experts in the business of sport. Stroman will talk about its social and economic impact and explain what the $300 billion industry means for North Carolina communities and beyond. She also will share what data analytics in marketing, ticketing, fan engagement and sport science tell us about the “art and science” of sport.
Explore all the Tar Heel Tailgate Talk speakers at tarheeltailgatetalk.unc.edu.
By Sarah Derreberry, UNC Office of Communications and Public Affairs
Published August 31, 2015
